Foundation Retail and Customer Service
WJEC Foundation Retail and Customer Service is a two-year, 120 hour work-related qualification for learners aged 14 to 16 working at Entry Level or Level 1, leading on to the VCSE in Retail and Customer Service. Both units are centre-marked portfolios built from teacher-set tasks. Literacy runs through everything: learners read short scenarios and case studies, describe and explain in writing or orally, give presentations, speak and listen to customers, follow and give instructions, use some Welsh greetings and reflect on their own performance. Entry learners can show much of this through talk, pictures and structured templates. Numeracy is light and practical, centred on a simple event budget and prices, handling money and counting stock, scheduling, and reading feedback such as rating scales and surveys.
- Awarding body
- WJEC
- Level
- Entry Level and Level 1
- First taught
- September 2027
- Amount of literacy work
- Medium
- Amount of numeracy work
- Low
- Specification
- Open the specification
- Next step up
- VCSE Retail and Customer Service, Level 1 and Level 2
How this qualification is assessed
- Unit 1: Introduction to the Retail and Customer Service Sector: Centre marked non-examination assessment, portfolio of evidence, maximum assessment time 9 hours (typically 7 to 9 hours), 36 guided learning hours, 48 points, teacher-set activities assessed in the centre and moderated by WJEC, available for moderation from summer 2028
- Unit 2: Retail and Customer Service in Action: Centre marked non-examination assessment, portfolio of evidence, maximum assessment time 21 hours (typically 19 to 21 hours), 84 guided learning hours, 60 points, teacher-set activities around planning and running a retail-related event, assessed in the centre and moderated by WJEC, available for moderation from summer 2029
Skills that use Financial literacy
-
Budgeting and pricing for a simple event
In Unit 2 learners plan a simple retail event, and budgeting and pricing are listed among the planning considerations alongside timing, staffing and layout. Level 1 learners explain all the different considerations for their event.
Numeracy: Financial literacy, Strategic competence
Getting pupils ready
- Year 7
- Pupils plan a class snack stall with a £20 budget, choosing items from a price list and adding up the total.
- Year 8
- Pupils set prices for a bake sale by working out the cost of each cake from ingredient prices and adding a profit, then check the total stays within budget.
- Year 9
- Pupils draw up a budget for a school market stall, compare supplier prices, set selling prices and calculate the profit if half or all the stock sells.
Show the specification wording and the LNF statements
Where it is in the specification: Unit 2, LO2.1, page 28; Unit 2, Assessment criteria 2.1.2, page 31
“Planning considerations for a simple retail related event”
Progression step 3
I can manage money, compare costs from different retailers and determine what can be bought within a given budget.
I can use profit and loss in buying and selling calculations.
I can realise that budgeting is important.
Progression step 4
I can appreciate the basic principles of budgeting, saving (including understanding compound interest) and borrowing.
I can identify, measure or obtain required information to complete the task.
-
Handling money and counting stock accurately
Unit 1 lists numeracy and accuracy among the skills retail jobs need, and in Unit 2 learners support sales, check stock and equipment before the event and count stock afterwards if required. Point-of-sale systems and handling money are part of the bricks and mortar retail model they study.
Numeracy: Financial literacy, Calculation, Fluency
Getting pupils ready
- Year 7
- Pupils play shopkeeper with coins and notes, adding up two or three items and giving the right change from £5.
- Year 8
- Pupils run a pretend till for ten customers, recording each sale and checking the cash total against the sales list.
- Year 9
- Pupils count stock before and after a school stall, work out how many of each item sold and check this against the takings.
Show the specification wording and the LNF statements
Where it is in the specification: Unit 1, LO1.4, page 16; Unit 1, LO1.1, page 14; Unit 2, LO2.3, pages 28 and 29
“handling money, stock, or data correctly”
Progression step 3
I can add and subtract totals less than £100 using correct notation, e.g. £28.18 + £33.45.
I can add and subtract numbers using whole numbers and decimals.
I can select and apply appropriate checking strategies.
Progression step 4
I can use efficient written methods to add and subtract numbers and decimals of any size, including a mixture of large and small numbers with differing numbers of decimal places.
I can select and apply appropriate checking strategies.
Good to know
- Literacy runs through the whole qualification: Appendix A maps Listening, Reading, Speaking and Writing to "All sections" of both units (page 48).
- Numeracy is mapped narrowly: "Developing Mathematical Proficiency" to LO1.4, LO1.5, LO2.1, LO2.3, LO2.4 and LO2.5, statistics to LO2.6 only, and nothing to number or to geometry and measurement (Appendix A, pages 48 and 49).
- Evidence does not have to be written. It can include teacher observation, "video/audio recordings" and teacher questioning with responses "either written or oral" (Section 3.3, pages 40 and 41).
- Support depends on level: Entry 1 learners "will require a high level of support, including verbal, visual and practical assistance", while Level 1 learners "should work independently" (Section 3.4, pages 41 and 42).
- Where a real event is not possible, "learners will be able to be assessed via role-play" (Unit 2, page 27), so customer service talk can be assessed in a simulated setting.
- The qualification can be taken in Welsh, with separate Welsh medium entry codes such as "6100N1" for Unit 1 (Section 4.1, page 45).
Links with other qualifications
This qualification leads directly to the WJEC VCSE in Retail and Customer Service, which the specification names as a progression route. Both ask learners to understand good and poor customer service, deal with complaints by listening and responding, use Welsh with customers and write promotional material. The VCSE steps this up: learners read a full case study with reviews and live chat transcripts, write an analytical report, staff guidance and customer replies in the right tone, and deliver a pitch with questions, and its numeracy moves from a simple event budget to customer service data, pricing strategies and costs. Budgeting and promotion also link with GCSE Business, and the event budget with GCSE Mathematics and Numeracy.
Source: WJEC Entry Level/Level 1 Foundation Retail and Customer Service specification, approved by Qualifications Wales, teaching from September 2027, for award from 2029 (© WJEC CBAC Ltd 2026).