LNF Cymru Literacy and numeracy for Wales

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Skills for Work: Enterprise Venture

Enterprise venture is a Skills for Work unit in which learners help choose an idea for a product or service, plan it, run it for real as a team and review how it went. It is one 20 hour unit that learners combine with others into a Pearson Skills for Work Award, Certificate or Diploma, achieved at one level from Entry 1 to Level 2. Literacy sits in discussing and choosing the idea, talking to customers, writing promotional material and explaining strengths and areas for development. Numeracy sits in the guidance examples: setting a price and sales target, a budget at Level 2, a timeline with dates, handling money, counting items sold and using sales figures to review the activity.

Awarding body
Pearson
Level
Entry Level 1 to Level 2
Guided learning hours
20
First taught
September 2027
Amount of literacy work
Medium
Amount of numeracy work
Medium
Specification
Open the specification
How this unit is assessed
  • Entry Level (Entry 1, Entry 2, Entry 3): One assessment criterion at each of Entry 1, Entry 2 and Entry 3: contribute to developing, planning and carrying out an enterprise activity, from a limited contribution with support at Entry 1 to at least three ways each in planning and carrying out at Entry 3, and state, outline or identify its strengths (and at Entry 3 areas for development). Evidence is internally assessed by the centre, with Pearson standards verification. Graded Pass or Fail. 20 guided learning hours.
  • Level 1 and Level 2: One assessment criterion at each of Level 1 and Level 2: contribute in at least four (Level 1) or five (Level 2) ways each to planning and carrying out an enterprise activity, and describe (Level 1) or explain (Level 2) its strengths and areas for development using different sources of feedback. Evidence is internally assessed by the centre, with Pearson standards verification. Graded Pass or Fail. 20 guided learning hours.

Skills that use Vocabulary, spelling, grammar

  1. Writing promotional material

    Assessed: In coursework (non-examination assessment, NEA)

    Learners help promote the venture, for example creating a simple poster at Entry 3, a poster or short social media message at Level 1, and deciding on ways to promote it at Level 2. Writing must suit the customers the venture targets. These are examples of planning contributions rather than separate requirements.

    Literacy: Planning and organising for different purposes, audiences and context, Vocabulary, spelling, grammar

    Getting pupils ready

    Year 7
    Pupils write a short poster for a class sale with a catchy heading and the key details of what, when and where.
    Year 8
    Pupils write a persuasive social media message for a school fundraiser using a question, an exclamation and a call to action.
    Year 9
    Pupils write two promotional messages for the same product, one for pupils and one for parents, and explain how their language differs.
    Show the specification wording and the LNF statements

    Where it is in the specification: Unit SfW 13, Essential information for assessment decisions, Entry 3, page 68, Level 1 and Level 2, page 69

    “deciding on a price, and creating a simple poster”
    Progression step 3
    • I can adapt my writing style and structure to suit the audience, purpose and context, e.g. suitable balance between facts and viewpoints, a precise conclusion.

    • I can use varied, appropriate and precise vocabulary including area of learning and experience/discipline-specific words for different purposes.

    Progression step 4
    • I can adapt my writing style, choosing and using the best structures for different contexts and purposes, e.g. to successfully describe, explain, persuade, discuss.

    • I can write about my thoughts, feelings and opinions, using a range of techniques, e.g. emotive language, hyperbole, choice of pronouns (you, we), to show impact.

Good to know

Links with other qualifications

Pricing, budgets and profit link with GCSE Mathematics and Numeracy and GCSE Business, and the WJEC Skills Suite units Business Finance and Financial Literacy cover the same money skills in more depth. Discussing ideas, customer talk and evaluation link with GCSE English Language and Literature and the WJEC Customer Service and Teamwork units. The WJEC Enterprise venture unit is also 20 hours and also requires a real activity, but it requires a written plan that includes a justified price and a pitch to an audience, so it carries more formal writing and speaking; the Pearson unit lists pricing, budgets and promotion only as examples of planning contributions.

Source: Pearson Entry Level 1 to Level 2 Skills for Work Award, Certificate and Diploma Qualifications Specification, Issue 1, August 2026, Unit SfW 13: Enterprise venture.